Video

30

Jun'16

Markendising Today: Demystifying Content Suppliers

CEO of WhyteSpyder Eric Howerton discusses Walmart content suppliers with Lorne Carter, a project manager with WhyteSpyder.

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09

Jun'16

Markendising Today: Why Video Matters

CEO of WhyteSpyder, Eric Howerton, discusses the importance of video on SKU pages with Brook McNeely

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25

May'16

Markendising Today: E-Commerce to Commerce

WhyteSpyder CEO Eric Howerton discusses the evolution of e-commerce with WhyteSpyder COO Alex Ahmad.

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29

Apr'16

Walmart’s Online Product Shift

Eric Howerton and Cameron Smith discuss the gravity of this project and the online marketing opportunity to win the omni-channel shopper.

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24

Apr'16

Mobile Shopping is the Next Frontier

Research shows that the omni-channel shopper uses their mobile phone in nearly every aspect of the shopping process. Manufacturers must update processes.

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20

Apr'16

Completing the Walmart Data Spec Sheet

Eric Howerton and Joyce Grippi take a look at Walmart's online marketing request for data and content. They offer suggestions for completing the spec sheet.

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